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Article #161: Canadian Auto Productivity Increases

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The Canadian auto industry is still efficiency in Canada, the Business Edge
booming in spite predictions that reported that truck output in Oakville
Canadian auto buyers will slow down this and Oshawa assembly plants have increased
year. In fact, based on the trend, it is by more than 60 percent. This increase in
expected that Canadian auto sales will truck production though might seem
post an increase this year over 2006 contradictory to the demand for smaller
figures. The reason for this is the vehicles. With more trucks being
continuing healthy economy of the produced, automakers will be forced to
country. offer discounts for them in order to
Another indication that the country's attract the attention of auto buyers.
auto industry is in good shape is The increase in productivity in the
reported recently by The Business Edge. Canadian auto industry means that
According to the Ontario paper, the production of auto parts for Canadian
productivity in the auto industry in consumers such as those at Starter Canada
Canada has increased more than in the will also increase. The increase in
United States. The facts were announced production also means that the increasing
by Scotiabank which is formally known as demand in the Canadian auto market will
The Bank of Nova Scotia. be met.
According to reports, the lead of the The value of the loony may be increasing
Canadian auto sector over the United but analysts fear that it will soon come
States' increased by eight percent last to an end. But for now, Canadian auto
year. In 2005, Canada leads the United buyers are still buying more vehicles.
States by five percent. The reports With a healthy economy, the number of
stated that the time required for workers people having successful careers will be
in Canadian auto assembly facility to able to afford to buy new cars.
assemble a vehicle became better by 3 This increase may put a stop to the trend
percent. This increase is said to be 50 which saw Canadian consumers buying their
percent more than the increase in the cars across the border. This strategy is
overall economy of Canada. used by consumers since in comparison
Carlos Gomes, an auto industry specialist they can buy cars in the United States
for Scotiabank, says: "The widening of cheaper.
Canada's productivity lead in auto The increased car buying in Canada is
assembly reflects a record $10 billion in also the result of the discounts being
machinery and equipment investment, offered by automakers to consumers in the
mostly robotics and automation, over the country. With more consumers staying
past four years." away from large vehicles such as pickup
Gomes added: "Given the more than trucks and SUVs, automakers are faced
40-per-cent appreciation of the Canadian with the problem of getting rid of their
dollar, which has sharply eroded the produced light trucks. The answer, of
competitive advantage of Canada's course, is offering discounts. With these
manufacturing sector, rising investment discounts, Canadian auto buyers are
in machinery and equipment and ongoing attracted to buy these large vehicles.
productivity gains are crucial to ensure The healthy economy of the country though
the competitiveness of Canada's is what allows automakers to offer
manufacturing base." discounts for their vehicles.
An example of the increasing productivity






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