| Many truck buyers don't just think about
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| | brackets that can be located anywhere on
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| what they can do with their vehicles,
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| | the tracks.
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| they think about what they can do to them
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| | The rails enable the use of an overhead
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| as well.
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| | utility rack; a sliding diamond-pattern
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| That's the word from automotive experts
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| | toolbox; a sliding bed divider; or two
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| who say that accessorizing vehicles has
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| | diamond-pattern side storage boxes. What
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| become a top priority for many truck
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| | makes this system unique is that these
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| owners-whether that means adding alloy
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| | accessories can use either the upper or
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| wheels, a souped-up engine or something
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| | lower rails, allowing numerous
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| as simple as backseat DVD players for the
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| | combinations that can easily bypass one
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| kids.
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| | another as they slide along the rails.
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| In fact, the Specialty Equipment Market
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| | And if that's not enough flexibility and
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| Association reports that vehicle
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| | security, the system was also designed to
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| personalization has become a $34 billion
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| | work with both hard and soft tonneau
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| annual business, with light trucks
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| | covers-also accessories.
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| representing more than $10.6 billion.
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| | For those who need the added protection
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| Now truck buyers can even find vehicles
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| | of secured storage, all tool boxes
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| designed specifically with customization
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| | feature a "codeable lock," enabling only
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| in mind. For instance, the new Chevrolet
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| | the vehicle key to lock and unlock the
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| Silverado and GMC Sierra pickup trucks
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| | accessories.
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| had accessories designed specifically for
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| | Wheels
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| them by the automaker's dedicated
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| | Truck owners can choose from a selection
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| accessories design staff. The automotive
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| | of six stylish 20-inch wheel designs
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| company says it moved forward with this
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| | available in a chrome finish. Each wheel
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| design approach because it recognized
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| | is offered with a matching tire that has
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| that giving customers more choice at the
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| | been designed specifically for full-size
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| time of vehicle purchase was key to their
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| | pickup trucks using the company's Tire
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| satisfaction.
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| | Performance Criteria system. A
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| "It's all about individual choice-from
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| | wheel-theft protection system is offered
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| the MP3s we listen to and the cell phones
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| | as well to help protect your investment.
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| we customize to the streaming video we
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| | Personal Appearance
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| watch," says Nancy Philippart, executive
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| | For many, appearance is everything. When
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| director, GM Accessories. "People expect
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| | it comes to trucks, owners have a
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| to have what they want, the way they want
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| | seemingly endless array of choices
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| it. Why should vehicle buyers expect
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| | available from Chevrolet and GMC to match
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| anything less?"
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| | the look of their vehicle to their
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| So what are the hot accessories for truck
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| | personal style. Truck buyers can load up
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| buyers? Here's a closer look:
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| | on chrome-wheels, grilles, door handles,
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| Innovative Cargo Management
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| | mirror caps, tow hooks and more. Chrome
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| Truck owners who need cargocarrying
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| | tubular assist steps add style and
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| capabilities always have to choose
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| | functionality. And drivers looking for a
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| between "flexibility" and "security." For
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| | sporty look and sound can opt for single
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| example, storage boxes that are securely
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| | and dual "cat-back" exhaust systems that
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| bolted in place aren't very flexible. So
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| | look and sound cool.
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| Philippart's firm took a unique approach
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| | Range of Accessories
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| to designing a cargo management system
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| | Additional accessory products include bed
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| for their full-size pickups.
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| | extenders, bed protectors, hood
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| The new system is comprised of three
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| | protectors, electrical features and more.
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| rails that run the length of the box
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| | In all, there are over 100 unique
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| sides and the forward box wall. It
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| | accessories available to personalize
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| incorporates upper and lower tracks, and
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| | Silverado and Sierra full-size pickups at
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| includes four adjustable tie-down
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| | the dealers.
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